Product User Experience

Your customers come to you for more than just products. They come for your expertise. A good Product User Experience unlocks your organization’s product expertise via a meaningful, well-designed interface and rich content. If your customer’s questions are easily answered while navigating through your digital products, you’ve created a successful product user experience.

Our Product UX Service Offerings

CUSTOMER INSIGHTS


Data driven insights, testing and validation form the foundation of online product merchandising and investments in content or other UX components

INCLUDES

  • Segmentation
  • Journey Mapping
  • Competitive Benchmarking
  • Analytics Roadmaps
  • Implementation & Tag Management
  • Reporting Enablement
  • Digital Planogram
  • Usability Testing
  • Surveys
  • A/B Testing

EXPERIENCE DESIGN


From the search bar through add-to-cart, a rich and curated product experience establishes a trustworthy and efficient journey that widely outperforms “out of the box” online catalog design

INCLUDES

  • Product UX Strategies
  • Visual IA Expertise
  • Proof of Concept
  • Site Search Tuning
  • Site Search Implementation
  • Selection Guides
  • Configurators
  • Recommendation Engines
  • Product Comparisons

PRODUCT CONTENT


Leveraging world-class product content expertise and applying scaled best practice treatments create a winning content-centric product experience within an economic investment model

INCLUDES

  • Attribution
  • Taxonomy
  • Data Build
  • Cleansing & Normalization
  • Imaging
  • Marketing Copy
  • Source Collateral
  • Supplier Sourcing
  • Vendor Relations
  • NPI, Syndication & Maintenance

DIGITAL MERCHANDISING


Leveraging data and insights lead to capturing an increasing share of customer’s wallet while efficiently growing average order values

INCLUDES

  • Assortment
  • Classification
  • Supplier Management
  • Marketing Pages
  • Cross-sell / up-sell
  • Substitution
  • Bundles & Accessories
  • Pricing Analytics

CUSTOMER INSIGHTS


Data driven insights, testing, and validation form the foundation for online product merchandising and investments incontent or other UX components

INCLUDES

  • Segmentation
  • Journey Mapping
  • Competitive Benchmarking
  • Analytics Roadmaps
  • Implementation & Tag Management
  • Reporting Enablement
  • Digital Planogram
  • Usability Testing
  • Surveys
  • A/B Testing

EXPERIENCE DESIGN


From the search bar through add-to-cart, a rich and curated product experience establishes a trustworthy and efficient journey that widely outperforms “out of the box” online catalog design

INCLUDES

  • Product UX Strategies
  • Visual IA Expertise
  • Proof of Concept
  • Site Search Tuning
  • Site Search Implementation
  • Selection Guides
  • Configurators
  • Recommendation Engines
  • Product Comparisons

PRODUCT CONTENT


Leveraging world-class product content expertise and applying scaled best practice treatments create a winning content-centric product experience within an economic investment model

INCLUDES

  • Attribution
  • Taxonomy
  • Data Build
  • Cleansing & Normalization
  • Imaging
  • Marketing Copy
  • Source Collateral
  • Supplier Sourcing
  • Vendor Relations
  • NPI, Syndication, Maintenance

DIGITAL MERCHANDISING


Leveraging data and insights leads to capturing an increasing share of customer’s wallet while efficiently growing average order values.

INCLUDES

  • Assortment
  • Classification
  • Supplier Management
  • Marketing Pages
  • Cross-sell / up-sell
  • Substitution
  • Bundles & Accessories
  • Pricing Analytics

Our Product UX Service Process

MODEL

Draft the right solutions by asking what are the must-haves

DESIGN

Develop Product UX process by 
building customer facing elements,
testing and adjusting

ACTIVATE

Once baseline success is achieved constant and continuous measure, monitor and optimize

OUR PRODUCT UX WORK EXAMPLES

Product UX uses rich content and empathic design to expose the expertise in your company’s DNA, making it easier for users to find what they’re looking for.

Ready to Digitally Transform?

Let’s work together!